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Our Work

How We Revolutionize Lung Care

Our Four-Pillar Approach to Change

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Educate & Raise Awareness

  • For Communities: We break down stigma and misinformation through culturally-tailored workshops on lung health in local languages.
  • For Partners (Hospitals/NGOs): We provide trust and educational frameworks to make your health initiatives effective.
  • Outcome: Informed communities that proactively seek care.
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Screen & Detect Early

  • Our Innovation: Non-invasive, voice-based screening detects respiratory risk in just 6 seconds — no doctors or internet needed.
  • For Partners (Funders/CSR): Highly scalable, measurable, cost-effective intervention.
  • Outcome: Early screening for high-risk asthma, COPD, TB cases.
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Empower & Build Capacity

  • Our Model: Train ASHA workers & volunteers as certified lung health champions.
  • For Partners (Government/Institutions): Build a sustainable frontline lung health workforce.
  • Outcome: Communities able to manage their own lung health.
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Advocate & Drive Change

  • Our Role: Use ground-level insights to influence public health policy.
  • For Partners (Research/Advocacy Groups): Provide real-world data for impactful research.
  • Outcome: Systemic progress towards cleaner air & better health resources.

Our Technology: Designed for Scale and Impact

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    Platform

    Connects patients to doctors remotely for monitoring and support, ensuring continuity of care.

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    Voice Test

    AI-powered analysis of a 6-second voice sample. This is a 1st time in India technology which offers mass screening capabilities in rural and urban areas.

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    Lung Health Awareness

    The PinkTree App offers lung health tips, real-time AQI updates, and insights on air pollution—helping you learn, act, and protect your lungs.

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The PinkTree Movement

PinkTree has tie ups with global organizations like ELF and GAAPP. Collectively we are launching a unique program called the PinkTree Movement which will demonstrate the strength of the Indian Chest Community to the rest of the world.

In identified cities, 400 chest physicians will onboard 250 patients each.

Our Theory of Change

Our structured approach ensures every intervention leads to measurable, scalable impact.

What Makes Us Different

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Global Recognition, Local Impact: India's only NGO with a formal partnership with GAAPP, bringing global best practices to the grassroots level.

Tech-powered, patient-first solutions: Our AI-driven voice test makes screening possible anywhere, but it's our trained local health workers who provide compassion and follow-up care.

Holistic, ecosystem-based approach: We don't just visit; we empower. By training local ASHA workers and volunteers, we ensure communities can protect their lung health long after we're gone.